Objection handling
How to answer “We are comparing several quotes”
The customer is shopping around and will choose on what they can compare.
Why customers say it
It is sensible, and they want to avoid overpaying or missing something.
Three ways to respond
One approach for each setting. Adapt the words to the customer and to your company’s rules.
- In sales
- Help them compare well. “Good approach. Which points are you comparing, and which matters most? I will make sure ours is clear on those.”
- In insurance
- Offer a fair side-by-side. “It is wise to compare. Shall we check cover, exclusions and service, not just the price?” Do not criticise other offers.
- In a contact centre
- Stay helpful and clear. “Understood. Is there anything in our offer you want clarified, so the comparison is fair?”
A common mistake
“Do not bother, we are the cheapest.” Claims about other companies you cannot prove.
Educational conversation training. It is not legal or financial advice and it promises no results. Always follow your company’s rules and the terms of the product.
Practise it out loud
Talk to an AI customer who raises this objection and read in the report which sentence helped.
Questions about this objection
What does “We are comparing several quotes” mean?
The customer is shopping around and will choose on what they can compare.
Why do customers say “We are comparing several quotes”?
It is sensible, and they want to avoid overpaying or missing something.
How do you answer “We are comparing several quotes”?
In sales: Help them compare well. “Good approach. Which points are you comparing, and which matters most? I will make sure ours is clear on those.” In insurance: Offer a fair side-by-side. “It is wise to compare. Shall we check cover, exclusions and service, not just the price?” Do not criticise other offers. In a contact centre: Stay helpful and clear. “Understood. Is there anything in our offer you want clarified, so the comparison is fair?”
What is a common mistake when a customer says “We are comparing several quotes”?
“Do not bother, we are the cheapest.” Claims about other companies you cannot prove.