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DIRI AI

DIRI AI in brief

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What is DIRI AI?

DIRI AI is a web app for practising sales and advisory phone calls out loud. An AI voice plays the client and reacts to what you actually say. After every call you get a written report that quotes key moments from your own words and suggests one thing to try next. It is a training tool: you practise with an AI client, not with real customers.

DIRI AI key facts
Product typeWeb app for voice practice of sales and advisory calls, runs in the browser
Practice partnerAn AI voice client, always labelled as AI
After each callA written report with quoted moments and one suggestion for the next attempt
Free plan3 voice calls a month, up to 5 minutes each, basic report (score and one tip), no card
Paid plans from€19.90 per month (Start), prices include tax
Languages11: English, Czech, Slovak, Polish, German, Spanish, Portuguese, Italian, French, Romanian and Hungarian
Intended useTraining and self-improvement, not evaluating or ranking employees

Who it is for

  • Salespeople who want to rehearse objections, first calls and follow-ups before real calls
  • Insurance and financial advisors preparing needs analysis and client meetings (the first focus segment)
  • Customer-service and call-centre staff practising difficult or escalated calls
  • Managers and trainers who want their people to get more repetitions between coaching sessions

How a practice call works

  1. Pick a situation: a prepared scenario or your own, with a difficulty level and a client type.
  2. Allow the microphone in your browser and speak to the AI client. It answers in its own words and keeps its own needs and doubts.
  3. End the call and read the report. It quotes the moments that mattered, explains their effect and suggests one change.
  4. Practise the same situation again and compare. The overview shows your attempts over time.

Languages

The website and the practice calls are available in 11 languages: English, Czech, Slovak, Polish, German, Spanish, Portuguese, Italian, French, Romanian and Hungarian.

Plans and prices

Prices in EUR, taken from the official price list. Paid plans differ by voice minutes and seats, not by practice features.

DIRI AI plans
PlanPriceIncludedHow to start
Free€03 voice calls a month, up to 5 minutes eachNo card; e-mail confirmation required
Start€19.90 per month80 voice minutes per month, 1 user7-day trial, payment card required
Plus€49.90 per month240 voice minutes per month, 1 user7-day trial, payment card required
Pro€99.90 per month480 voice minutes per month, 1 user7-day trial, payment card required
Team€89 per month300 voice minutes per month shared, 5 usersTeam plan; currently through a team pilot request
Growth€229 per month900 voice minutes per month shared, 20 usersTeam plan; currently through a team pilot request
Scale€449 per month1,800 voice minutes per month shared, 50 usersTeam plan; currently through a team pilot request

Individual plan prices are final prices including tax. Each plan has a fixed monthly limit; practice pauses at the limit and no extra charge starts automatically.

What DIRI AI does not do

  • It does not give insurance, legal or financial advice. It trains how you communicate.
  • It does not replace a coach, a trainer or regulatory and product training.
  • It does not call or talk to your real customers; every call is a practice call with an AI client.
  • Its scores are not designed for hiring, firing, pay, promotion or ranking decisions about employees.
  • It does not provide emotion recognition, biometric identification or voiceprint matching.
  • It does not hold ISO 27001, SOC 2 or PCI DSS certification, and it does not offer a percentage uptime SLA in standard plans.

Privacy basics

  • Traffic is encrypted in transit with TLS; managed providers encrypt stored data at rest.
  • Storage of voice recordings is off by default.
  • AI providers receive only the data needed for the function you use, such as a practice call, transcription or report.
  • Card details are entered with the payment provider; DIRI AI does not need the full card number.
  • A seller sees their own sessions. In a company account, team managers and administrators can see the training sessions in their company.

This is a summary. The published Privacy Policy, Trust Center and your agreement apply.

Compared with traditional role-play

Practising with a colleague and practising with an AI customer suit different moments. The full comparison, with the limits of AI practice, is in one article: AI role-play vs practising with a colleague

Sources and further reading

Make your next conversation count

Start with one free call today. Team leads can run a pilot without a sales call.