Name the feeling
Say out loud what the customer seems to feel, so they can correct you.
“I can imagine it gets tiresome, and I am sorry to add to it. May I tell you in one sentence what is different, and then you decide whether to hang up?”
Customers say “I get calls like this every day” for a reason. Here is what usually sits behind it, how to respond and what to avoid.
The customer is tired of sales calls and groups you with the rest. The sentence may be a complaint, a test, or an invitation to stand out. A short, honest, human response can set you apart from the others.
Typical in: Software and SaaS, Insurance and finance, Real estate, Telecom and energy, Professional services, Retail and e-commerce, Manufacturing and logistics, Contact centre and customer service
Pick the framework that fits the customer. The wording is an example direction, not a script: say it in your own words.
Say out loud what the customer seems to feel, so they can correct you.
“I can imagine it gets tiresome, and I am sorry to add to it. May I tell you in one sentence what is different, and then you decide whether to hang up?”
Show you heard it, then ask an open question before you respond.
“That is fair, and most of those calls are probably not relevant. I will be very brief so you can decide quickly whether this one is.”
End politely and leave the door open. A respectful no can still be a good call.
“Understood. I will not keep you. Thank you for taking the call, and have a good day.”
After your response, ask:
What is the one thing that would make a call like this worth taking?
Avoid: I’m not like the others, I promise.
Every caller says this. It gives no evidence, and you ask the customer to trust you before they have a reason.
Reading is not the same as saying it. Talk to an AI customer who raises this kind of objection and see in the report which sentence helped.
Practise this objectionThe customer is tired of sales calls and groups you with the rest. The sentence may be a complaint, a test, or an invitation to stand out. A short, honest, human response can set you apart from the others.
Name the feeling: “I can imagine it gets tiresome, and I am sorry to add to it. May I tell you in one sentence what is different, and then you decide whether to hang up?” Acknowledge, then ask: “That is fair, and most of those calls are probably not relevant. I will be very brief so you can decide quickly whether this one is.” Exit gracefully: “Understood. I will not keep you. Thank you for taking the call, and have a good day.”
What is the one thing that would make a call like this worth taking?
Avoid “I’m not like the others, I promise.” Every caller says this. It gives no evidence, and you ask the customer to trust you before they have a reason.
Educational conversation training. It is not legal or financial advice and it promises no results. Always follow your company’s rules, the terms of the product and a customer’s clear no.