Clarify before you answer
Ask what sits behind the objection, so you answer the real concern.
“Thank you. When do you expect to come to a decision, and who will make it? I would like to know so that I do not call at the wrong time.”
How to respond to “We’ll let you know”
Customers say “We’ll let you know” for a reason. Here is what usually sits behind it, how to respond and what to avoid.
What is really behind it
Common after proposals and meetings, often a polite no or a sign that the decision is outside the room. Without a date and a contact, it ends in silence. Seek a mutually agreed point at which you will hear or check in.
Typical in: Software and SaaS, Insurance and finance, Real estate, Telecom and energy, Professional services, Retail and e-commerce, Manufacturing and logistics, Contact centre and customer service
How to respond
Pick the framework that fits the customer. The wording is an example direction, not a script: say it in your own words.
Propose a smaller step
Shrink the decision to something low-risk that moves things forward.
“May I suggest that I check in on a certain date, even if there is no news? That way you do not have to remember to call me.”
Exit gracefully
End politely and leave the door open. A respectful no can still be a good call.
“Of course. If the answer is no, please tell me, it helps me, and I will not be offended. If it is yes, I will be glad to hear it.”
The follow-up question
After your response, ask:
Is there anything that might delay the decision, so I can help prevent it?
What not to say
Avoid: I’ll hold the price until Friday.
A pressure offer you may not be able to honour. It feels like an ultimatum at a moment when the customer wants space.
Practise it out loud
Reading is not the same as saying it. Talk to an AI customer who raises this kind of objection and see in the report which sentence helped.
Practise this objectionQuestions about this objection
What does “We’ll let you know” really mean?
Common after proposals and meetings, often a polite no or a sign that the decision is outside the room. Without a date and a contact, it ends in silence. Seek a mutually agreed point at which you will hear or check in.
How do you respond to “We’ll let you know”?
Clarify before you answer: “Thank you. When do you expect to come to a decision, and who will make it? I would like to know so that I do not call at the wrong time.” Propose a smaller step: “May I suggest that I check in on a certain date, even if there is no news? That way you do not have to remember to call me.” Exit gracefully: “Of course. If the answer is no, please tell me, it helps me, and I will not be offended. If it is yes, I will be glad to hear it.”
What should you ask after “We’ll let you know”?
Is there anything that might delay the decision, so I can help prevent it?
What should you not say when a customer says “We’ll let you know”?
Avoid “I’ll hold the price until Friday.” A pressure offer you may not be able to honour. It feels like an ultimatum at a moment when the customer wants space.
Keep exploring
Educational conversation training. It is not legal or financial advice and it promises no results. Always follow your company’s rules, the terms of the product and a customer’s clear no.